Popbox supports just about every audio and video file type and recognizes content from the Internet, a personal computer and a USB-attached storage device such as a Flip Video HD camcorder or an external hard drive. What separates Popbox from its competitors is its ability to handle virtually any file and content type, its ease-of-use and open development platform, which allows media companies to rapidly develop, deploy and monetize a wide range of interactive high definition applications and content. Those applications and content may then be given away or sold on the Popapps Portal. Developers can sign up for the program