The LaCie WhizKey, design by 5.5 Designers. The new USB flash key is modeled after the award-winning LaCie iamaKey, which was recently issued a 2010 award by the internationally recognized Observeur du Design. The LaCie WhizKey is built with sturdy metal, making the surfaces tough and dependable. Additionally, the Gold SIP connector on the USB keys are both water- and scratch- resistant, making it one of the thinnest and most durable flash drive choices on the market.